The long awaited 2016 Summer Olympic games begin August 5th and audiences will be flocking to social media to follow and discuss the events. This creates a great opportunity for brands to get in the spirit of the games and engage with their audience. Nanigans covered tips on how to get your brand involved in the excitement and energy of the games.
- Get involved by participating in Olympic themes and finding creative ways to tie in your products.
- The Olympics run all day and can be followed on various devices so it’s important to have timely messages on the proper channels.
- Certain areas and nationalities will be watching certain events. Focus on targeted ads that reach the right audiences at the right time.
- Create a natural continuation of the audiences’ viewing experience by leveraging video.
Get full details and examples on the Nanigans blog.