Nanigans’ Checklist for Holiday Marketing

Nanigans, an advertising automation software company, has published “The Ultimate Advertising Checklist For A Merry Holiday Marketing Season” in time for Black Friday and the start of the holiday shopping rush.

Their list includes tips for preparation, from targeting to budgeting, and “game time,” to follow once ads are up and running.

Here are a few items from the checklist:

  • Optimize the gift-giving spirit of the season by targeting men’s products to women, and vice versa
  • Drive users to make a purchase on your website with a strong Call-to-Action
  • Optimize your website to be mobile-friendly so users can easily browse and make purchases on smartphones and tablets

Read the full list of tips in their post here.

Advertisements
Nanigans’ Checklist for Holiday Marketing

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s